⬤ Services / Website DesignWebsites built to become valuable business assets.
Strategy, content, design and development for ambitious businesses and organisations.
We think beyond the website.
ApproachYour business has a bigger job than marking your business look good. It needs to communicate what makes you worth choosing, build confidence and support where the company is going next.
We start with the business behind it: your direction, audience, offer and content. Than we shape a clear digital experience around what the website needs to do.
Selected WorkBuilt for businesses with somewhere to go.
Creating the digital home for a clean energy brand entering the residential market, with a clear customer journey and a platform designed to support growth.
Evolving the digital presence of an innovative solar technology company to communicate a pioneering product more clearly and support its growing reach.
Repositioning a modern accounting firm through brand, messaging and digital experience to better reflect the calibre of the business behind it.
CAPABILITIESStrategy through to launch.
Every Gem Media website is shaped around the needs of the project. Depending on the business, our involvement can extend well beyond design and development.
Digital Strategy
Website strategy, discovery, positioning, customer journeys, information architecture and recommendations around the wider digital ecosystem.
Content + Messaging
Content strategy, website structure, messaging direction and copywriting to make the business easier to understand and the website easier to navigate.
Commerce + Conversion
Strategic ecommerce and conversion experiences designed around how people discover, evaluate and buy.
UX + Creative Direction
User experience, interface design and creative direction that bring clarity, personality and distinction to the digital experience.
Ongoing Evolution
Support, optimisation and strategic guidance for businesses that want their website to keep evolving alongside them.
Website Development
Thoughtful, responsive development with performance, accessibility, search visibility and long-term usability considered from the beginning.
Kind wordsWho we work with
For businesses that have outgrown what they have.
We work with established businesses, ambitious founders and organisations at moments of change, growth or repositioning.
You might be launching something significant, moving into a new market, attracting a more sophisticated customer, untangling years of accumulated content or simply looking at your current website and knowing the business has moved beyond it.
You don't need to arrive knowing exactly what the new website should look like - that's part of our job. What matters is that you're ready to build something considered, commercially useful and capable of carrying the business forward.
Process1
Discovery
We learn about your business, audience, positioning, content, technical requirements and what success looks like.
2
Strategy
We shape the strategy before the aesthetic. Sitemap, customer journeys, content architecture and creative direction give the project a clear foundation.
3
Design
The strategy becomes a digital experience. We design the key pages and interactions, refining the visual language and UX collaboratively.
4
Develop
The approved direction is built into a responsive, high-performing website with the technical details considered from the start.
5
Launch + evolve
We manage the move to launch and make sure your team knows how to use what we've built. Where needed, Gem Media can stay involved through ongoing optimisation, development and strategic support.
Tell us where you want to take the business
Strategy, content, design and development for ambitious businesses and organisations.
Start HereYou might not need a new website.
If something isn't working but you're not yet sure what needs to change, start with a Website Audit.
We'll look at your positioning, messaging, content, customer journey and digital experience to identify what's holding the website back and where the strongest opportunities sit.
You'll leave with clarity around what to improve, what to leave alone and what deserves investment next.