Find out exactly what’s working, what’s not and what your website needs more of.
Your website might look great. That doesn't automatically mean it's doing its job.
The Gem Media Website Audit is a strategic review of your website through the lens of your business, your customers and the actions you want people to take.
We'll show you what's working, what's getting in the way and what we'd prioritise next.
$395 · Delivered within 5 business days
You know your website could be performing better - but you're not sure what's holding it back.
Whether you're dealing with low traffic, high bounce rates, confusing navigation or a site that just doesn't feel right, this audit gives you the clarity you’ve been missing.
We don’t just tell you what’s broken - we show you exactly what to do to turn your website into a polished, high-converting client experience.
What’s Included:
Comprehensive audit of your website
A deep dive into your website - looking at performance, user experience, SEO, mobile optimisation, branding, messaging and conversion flow.
Detailed audit report PDF
Your personalised roadmap to a better website. No fluff. No tech overwhelm. Just clear, actionable insights delivered straight to your inbox.
What’s working - so you can double down
What’s holding you back - and how to fix it
What to change immediately - to stop losing leads
How to improve long-term - with smart, strategic upgrades
If a new website is the right next move, your audit fee can be credited towards a Gem Media website project booked within 90 days.
Before you spend thousands on a new website, you need to find out what actually needs fixing.
When a website isn't performing the way it should, rebuilding everything can feel like the obvious answer.
Sometimes it is.
Sometimes the bigger issue is positioning that's become unclear, messaging that isn't landing, a customer journey with gaps in it or important information that's harder to find than it should be.
And sometimes the website is doing more right than you realise. It just needs a few considered changes.
The audit gives you an experienced outside perspective before you decide where to invest next.
We'll look at the website in the context of the business behind it, identify the issues that matter and give you a clear order of priority for what happens next.
WHAT WE ASSESSWe look at the parts of your website that actually influence the customer experience.
First impression + brand positioning
Does the website quickly communicate who you are, what you do and why you're worth choosing? We'll look at how effectively the brand and positioning come through from the moment someone lands on the site.
User experience + navigation
Can people find what they need without having to work for it? We'll review the structure, navigation and key customer journeys to identify friction, confusion and missed opportunities.
Priorities + next moves
Not every issue deserves the same amount of time or money. We'll separate what's important from what's simply nice to improve and show you where we'd focus first.
Messaging + conversion
Is the content clear, persuasive and guiding people towards the right next step? We'll look at your key messaging, calls to action and how effectively the website supports decision-making.
SEO, speed + technical performance
We'll review the foundations affecting search visibility, usability and performance, identifying obvious technical issues and opportunities worth addressing.
WHAT YOU'LL RECEIVEYou'll leave knowing exactly what to do next.
Within 5 business days, you'll receive a clear, practical audit of your website with our findings, recommendations and priorities.
You'll know:
What's already working and worth keeping.
What's creating confusion, friction or missed opportunities.
What we'd change first and why.
Which improvements can be made to your existing website.
Whether a larger website project is actually worth considering.
No vague list of everything that could theoretically be improved. The point is to give you enough clarity to make better decisions about what deserves your attention and investment next.
You know your website could be performing better - but you're not sure what's holding it back.
Whether you're dealing with low traffic, high bounce rates, confusing navigation or a site that just doesn't feel right, this audit gives you the clarity you’ve been missing.
We don’t just tell you what’s broken - we show you exactly what to do to turn your website into a polished, high-converting client experience.
What’s Included:
Comprehensive audit of your website
A deep dive into your website - looking at performance, user experience, SEO, mobile optimisation, branding, messaging and conversion flow.
Detailed audit report PDF
Your personalised roadmap to a better website. No fluff. No tech overwhelm. Just clear, actionable insights delivered straight to your inbox.
What’s working - so you can double down
What’s holding you back - and how to fix it
What to change immediately - to stop losing leads
How to improve long-term - with smart, strategic upgrades
You don't necessarily need a new website.
This matters to us.
An audit isn't a way to manufacture a reason for you to rebuild your website.
If we think your existing site has strong foundations, we'll tell you.
If a handful of strategic changes would make the biggest difference, we'll tell you that too.
And if the website has genuinely reached the point where continuing to patch it is holding the business back, we'll explain why and what we'd recommend doing next.
The audit is the diagnosis and strategic recommendation.
What you do with it is entirely up to you.
How it works
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01
Book your audit
Fill out the onboarding form with website details along with a little context about the business and anything you're currently concerned about. You are directed to pay for your audit on the next screen.
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02
We review your website
We'll assess the site across positioning, messaging, UX, customer journey, conversion, SEO and technical performance, looking at how those pieces work together rather than reviewing them in isolation.
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03
Receive your audit report
Within 5 business days, we'll send you your completed audit with our findings, priorities and recommended next steps.
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04
You decide what happens next
You can implement the recommendations yourself, hand them to your existing team, or talk to us about helping you make the changes.
There's no obligation to work with us beyond the audit.
IS THIS FOR YOU?A useful place to start when you know something needs to change.
The Website Audit is designed for established businesses with an existing website that no longer feels as effective as it should.
It might be right for you if:
✔ Your business has evolved but the website hasn't kept up.
✔ You're getting ready to invest in the website and want to make sure you're solving the right problems.
✔ People aren't taking the actions you want them to take.
✔ Your messaging or services have become difficult to navigate.
✔ The site looks fine, but you're not convinced it's working hard enough for the business.
✔ You have a long list of possible improvements and no idea what deserves priority.
You don't need to know what's wrong before you book, finding that out is the point.
A fresh perspective can change what happens next.
★ ★ ★ ★ ★ 5.0 stars on Google Reviews
Gemma has done a lot of work for us at Canyon Solar. She is very professional, easy to work with and does a great job.
We got onto Gem after having a poor experience with another agency. Gemma went through all our content, fixed it up and we are now really happy with the end result.
WILL | CANYON SOLAR
FAQA few things you might want to know.
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The audit is $395.
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Your completed audit will be delivered within 5 business days of receiving the information we need to begin.
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No. You might have a specific concern or simply know the website isn't doing what it should anymore. Either is enough. Our job is to work out where the real issues and opportunities sit.
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Yes, but only if we genuinely think that's the right recommendation.
Sometimes the existing website has good foundations and needs focused improvements. Sometimes the business has outgrown the structure, technology or experience behind it and a larger rebuild makes more sense.
We'll tell you what we'd recommend and why.
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Absolutely. The audit is yours to use however you choose. You can implement the recommendations yourself or share them with your internal team, developer or existing creative partners.
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Yes. If you'd like our help after the audit, we can recommend the most appropriate next step based on what we've found.
That might be focused content, UX or design improvements, or a larger website engagement where that's genuinely warranted.
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No. The Website Audit covers the strategic review, findings and recommendations. Any implementation work would be scoped separately.
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If you move forward with a Gem Media website project within 90 days, we'll credit the $395 audit fee towards your project.
Know what deserves fixing before you start fixing it.
Get an experienced perspective on what's working, what's getting in the way and where we'd focus next.
You know your website could be performing better - but you're not sure what's holding it back.
Whether you're dealing with low traffic, high bounce rates, confusing navigation or a site that just doesn't feel right, this audit gives you the clarity you’ve been missing.
We don’t just tell you what’s broken - we show you exactly what to do to turn your website into a polished, high-converting client experience.
What’s Included:
Comprehensive audit of your website
A deep dive into your website - looking at performance, user experience, SEO, mobile optimisation, branding, messaging and conversion flow.
Detailed audit report PDF
Your personalised roadmap to a better website. No fluff. No tech overwhelm. Just clear, actionable insights delivered straight to your inbox.
What’s working - so you can double down
What’s holding you back - and how to fix it
What to change immediately - to stop losing leads
How to improve long-term - with smart, strategic upgrades