Quantum Australia Conference 2026
Quantum Australia
University of Sydney
Brand Strategy
Event Collateral
Merchandise
Advertising
Extending a national brand into its most visible moment.
Following the Quantum Australia website launch, Gem Media was brought back to extend the brand into the 2026 national conference - the premier gathering for quantum research and commercial innovation in Australia. Every physical and digital touchpoint needed to hold the same authority as the website.
Conference branding is easy to get wrong - it either breaks from the established identity or feels like a generic event template. The brief was tight: everything had to feel like it belonged to the same world as the website, while scaling across signage, screens, print and wearables without losing coherence.
What we did:
Conference brand strategy and visual identity extension
Digital and print collateral suite
Merchandise design
Advertising creative
